OK, I'm finally doing it this week. Recently, I bought an iPhone in order to try to consolidate cell phone, calendar, contacts, music, and whatever into one device. It's a very cool machine...but …
Recommendations – A 2-way Street
A short while ago, someone I respect in the sales training community asked me a question that took me aback for a moment - was it ethical for me to reach out to my community of readers and …
Ban on gifts from drug reps?
From Boston.com: (Massachusetts) Senate President Therese Murray proposed a total ban on all gifts and freebies to doctors from pharmaceutical companies, a move that would make Massachusetts the first …
Tech Toys…er, Productivity Enhancers!
In the relentless pursuit of fun with technology business efficiency, I've recently put in place three new toys tools. Here are my off-the-cuff initial impressions: 1. Apple iPhone: Tired of a cell …
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“Reputational Capital” and Big Pharma
The article starts out this way: I look at the pharmaceutical industry from a public-relations perspective and I see this: A business that has lost its heart and its soul. Kevin is an editor and …
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What’s Impactiviti?
Impactiviti is all about serving the pharmaceutical community by making recommendations. We have deep and practical expertise in pharma, training, marketing, and technology. We offer short-term and …