I enjoyed the opportunity to talk to John Mack at the recent eyeforpharma conference on Sales Effectiveness and eMarketing - John runs the popular Pharma Marketing Blog, and publishes the Pharma …
Are you training with Simulations?
If not, you should consider starting. Simulation is all about applied learning. Simulations come in lots of flavors - some are computer-based, some are role-play scenarios played out in workshops, …
eyeforpharma conference summary
I spent Monday and Tuesday at the eyeforpharma Sales Effectiveness conference in Philadelphia - actually, there were 2 co-located eyeforpharma conferences (the other on E-communication and On-line …
Managed Care Training
Recently, I was asked for guidance on training workshops for sales reps, focusing on basic Managed Care issues. Not an uncommon need. I was able quickly to find a great fit among my preferred …