See the newly-re-launched Impactiviti Collection e-newsletter! Here’s a link to the on-line sample; you can sign up to receive the Connection (~every two weeks) right here. TODAY’S NEWS Pfizer and …
Impactiviti Daily 091509
Where I'll be next week: Sept. 23-24 – MedAdNews PharmaMed Marketing and Media conference, Princeton, NJ. I'll be speaking on social media opportunities in pharma, and live-blogging. TODAY’S …
Impactiviti Daily 082009
TODAY'S NEWS Femara keeps breast cancer at bay better than tamoxifen - Novartis AG’s Femara prevented breast cancer from returning regardless of whether women took the drug for five years or switched …
Impactiviti Daily 081909
NEWS One of Eli Lilly's patents on Gemzar invalidated; may shave off 3 years of exclusivity - the method of use patent for its cancer drug Gemzar was invalidated by a federal court in Michigan, the …
Today’s Top Three in Pharma 061209
Cumberland Pharmaceuticals gets an injectable approved - Cumberland Pharmaceuticals (www.cumberlandpharma.com) today announced the U.S. Food and Drug Administration (FDA) has approved Caldolor(TM), an …
Today’s Top Three in Pharma 060409
OK, so it's a "baker's three" (8) today. Makes up for yesterday's zero...! Patent-holder urges FDA to NOT approve prasugrel (from Lilly/Daiichi Sankyo). Novartis getting cold feet at the Alcon …