I go to pharma-centric conferences and as we discuss social media, the question generally is, "How can we do social media and not get into trouble?" I spend time with e-patients and the question is, …
Low-Hanging Fruit in Pharma
Last week, I saw a Twitter comment to which I couldn't help responding. Essentially, it was a blanket statement about the difficulty of adopting social media in pharma. My response: Beside the fact …
Review: PharmaFaceoff
We've had a good number of new on-line initiatives launching in pharma-world lately, which is a welcome development. A new kid on the block is PharmaFaceoff, a joint venture of Pharmaceutical …
Social Media: The New Normal
How does the use of Social Media fit into a highly regulated industry like pharmaceuticals/healthcare? With difficulty. At least initially. And trying to convince others often leads to plenty of …
Pharma Connection Agent: Live on Blog Talk Radio Today
Steve Woodruff: Pharma's Connection Agent. 2 pm ET. All the details right here! …
Continue Reading about Pharma Connection Agent: Live on Blog Talk Radio Today →
Impactiviti’s LinkedIn Groups for Pharma
LinkedIn is a great networking tool that just keeps getting better every year. One nice feature is the ability to create "groups" (which can be either public or private) - we've assembled several for …
Continue Reading about Impactiviti’s LinkedIn Groups for Pharma →