I don’t know how often I’ve heard this phrase – from small business owners, consultants, and individuals in career transition.
It’s painful to reach a point where you realize you need fresh direction, whether due to a job change, or a crowded marketplace…or due to a major disruption like a pandemic.
Who do you talk to? Many times, it’s not easy to open your heart to co-workers, or bosses, or even family members. You need some outside perspective, but who will understand?
I will. I’m Steve Woodruff, and I can be your short-term Clarity Coach.

I’ve done Clarity Coaching for many individuals and businesses over the years (if you have way too much time on your hands, you can read over 100 testimonials on my LinkedIn profile if you’d like!) And the common thread is this: these are all brilliant, skilled people who are struggling to see their next step – and their differentiating strengths – clearly.

Clarity is so central to how we move forward confidently in life and business that I wrote an entire book on the topic – Clarity Wins. This book unlocks the secrets to finding your differentiating strengths and offerings, and crafting high-impact messages that bread through the noise and get heard.

But the highest-impact work that I do is one-on-one, with individuals struggling to get their direction and message on-track. Virtually, or in-person, Clarity Coaching brings out your unique skills, best opportunities, and most powerful go-to-market messages.
With Clarity Coaching, it’s all about defining your professional “sweet spot.” We get to your unique business DNA. We determine your best job/marketplace opportunities. We shape clear, compelling messages that gain attention and provoke referrals. I have a well-proven process, but it’s highly individualized, because clarity is about YOU and YOUR professional direction. And your situation is absolutely unique.
I also offer Clarity Coaching and workshops for corporate leaders seeking to bring improved communication and collaboration skills into their daily work – read about this longer-term coaching/consulting engagement here!
Why might someone need a Clarity Coach? The best (and clearest!) summary is from a piece of artwork I’ve shared with countless people. The message resonates because it taps into a universal truth:

Clarity Coaching can occur as a one-time intensive session, or over a period of weeks. It can have a mix of live and virtual components. But the outcome is always the same. We listen – deeply. We clear the fog. And we help you reset your professional GPS.
“I cannot thank Steve Woodruff enough for what he has done for me and my business. For years, I felt like I had a strong and unique offering, but I did not know what the real value was and I struggled to explain it to clients and prospects. I needed someone with an objective eye to help me craft the right strategy and approach. After going through Steve’s process and gaining real ‘clarity,’ I have a new sense of purpose with my business and renewed energy and passion for our work.” – Ed McCarthy, Business Growth Architect
Contact me to set up a free 20-minute phone session to discuss your clarity needs. I look forward to helping you move forward…with clarity.