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TODAY’S NEWS
Hepatitis C, Vertex, and cocktails. Some pretty amazing stuff here about viral replication/mutation and drug resistance.
Increasingly parting companies: the FDA and its advisory panels – It has become a disturbing pattern in recent years. An FDA advisory panel votes for one thing–to approve a drug, or to reject it. Then the FDA turns around and does something totally different, stunning investors. ..more
Over-the-counter sleep meds – worthless?
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Social Media Consulting – Impactiviti is deeply immersed in the social networking world, and can help you with your strategic and tactical needs. Contact us (stevew at impactiviti dot com, or phone at 973-947-7429) for recommendations.
PLUS
Pharma sales, emotions, and prescribing behavior – A growing body of research suggests that these emotions find their way into the office and, when it comes time to pick a medicine, influence prescribing behavior…more
JUST FOR FUN
From BNet – the 10 Weirdest Drug Stories of the Month
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