Pharma sales vs. Device sales posted on August 3, 2007An interesting column from Jane Chin’s Pharm Rep Clinic site.
Jane Chin says
Thanks, Steve. I never realized how much of a “traditional” sales cycle that med device sales have – albeit the sales cycles are much longer due to the nature of the product being sold (i.e. capital equipment in many cases).
Given that companies within the pharma industry are undergoing structural, I can imagine that many are prospecting careers in other segments of healthcare, and pharma sales reps may become attracted to med device sales. It will be useful for pharma sales reps to have experience in traditional selling skills that may not be evident in pharma sales training programs.