Over the past couple of decades, we've seen the slow, incremental incursion of computers (and the web) into the daily lives & workflows of both patients and healthcare providers. And drug …
Getting to the Social Media Starting Line
By now, most pharma/biotech/med device companies have concluded that social media is important, is here to stay - and somehow needs to be included in future communications. Most large companies have …
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FDA to Outsource Social Media Guidance!
After numerous delays attempting to issue guidance documents regarding pharmaceutical social media, the FDA's DDMAC division has finally thrown in the towel and decided to outsource the task. "Look, …
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Healthcare Agencies and Social Media: Start Here
For years, I've advocated that healthcare companies gain a clear picture of the opportunities (and potential problems) presented by social networks. It's a somewhat complicated and very fast-moving …
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Some Thoughts on Digital Pharma East 2010
This week, I enjoyed the opportunity to gather with a large number of professional colleagues at eXL Pharma's 4th Annual Digital Pharma East conference. I've attended this conference 3 or 4 times and …
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Impactiviti Daily 040810
***** TODAY’S NEWS Great news for hepatitis C treatment (and Vertex) - Adding the investigational drug telaprevir to standard treatment for hepatitis C infection cures about half the patients …